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Wednesday, May 18, 2022

I really feel fortunate: Raghav on Teri Baaton going viral after 18 years of launch

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Singer Raghav Mathur is ecstatic that the youth has embraced his 2004 tune, credit his mum’s timeless lyrics for its success.

Who can neglect the magic that his songs Angel Eyes and Teri Baaton created when he debuted in 2004? Now, singer Raghav Mathur aka Raghav is making waves once more, not due to a brand new launch, however as a result of Teri Baaton is trending on social media 18 years after its launch. Ask how he feels in regards to the observe going viral, and he says, “I really feel fortunate. The concept music can revive to this diploma after so lengthy is a good praise. When (artistes/content material creators) Sagar Bora and Neel (Simply Neel Issues) made a video, all of it modified in a single day. I thank them for bringing the tune to the highest of the streaming charts for the second time, 18 years after its launch.”

Over 1.5 million reels have been made on the tune up to now. So, what’s it in regards to the quantity that’s resonating with the youth? “I’m positive it’s due to my mother’s timeless lyrics and the best rhythm in reggae music historical past, courtesy Grammy winners Sly and Robbie (Jamaican musicians). I additionally imagine that music that’s constructed from the guts by no means fails to attach,” says the 41-year-old.

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The Canadian musician launched two ballads within the final couple of years, with Maayera having over 15 million streams, and he’s been engaged on a couple of new tracks. He’s glad that “the universe has introduced me again into folks’s lives simply in time”. What does he really feel in regards to the position social media performs for an artiste immediately, and Raghav shares, “I just like the development of reels, because it has the potential of reworking a client into creator. The beauty of social media is, as soon as one thing catches on, there aren’t any gatekeepers. Success there comes from love alone and that’s fairly particular. Additionally, immediately, it bridges the hole between followers and artistes. Moreover, it’s a democratised platform giving everybody an equal alternative to showcase their expertise and is agnostic of backing from any sturdy distributor or a label.”

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